Yes, those nay sayers ended up eating their own words in the finish. And that is as the folks at Google never go and make a move without assessing whether or not it will be profitable, or exactly how profitable it is.
But of course, as you might adequately know, AdSense isn't just profitable for Google. It is usually profitable for the folks who advertise via AdWords and extremely profitable for publishers who use it to generate earnings which are sometimes just enormous.
So one must ask himself why this is such a good deal for everybody. Along with the question in itself is very justified because you almost never come across something that's profitable for everyone in the chain. So why would AdSense be any different.
Well, AdSense is where it stands today, giving benefits for everybody in the game as it exploits a gap within the Internet's advertising model.
The thing is that, the Internet is an extremely interactive environment, and its interactions come from the people who are browsing. They choose if they should follow a certain link and the term "navigating" is probably the most precise one at describing this situation.
So AdSense is extremely good because it links together buyers and sellers. Yes, you must hand it out to Google for a brilliant idea. They know you'll find people out there that are looking to buy stuff and people who want to sell them what they're interested in. And Google AdSense helps members of both the categories find each other.
It truely does work for the visitors, for the reason that model is very transparent. You never see a huge graphic banner which tries to lure you into buying something. You merely see a few words. And when you like what the thing is you can just click it. It is guaranteed as visitors don't have that feeling of someone trying to lure them into spending cash. Ironically, however, they're wrong.
It works for the AdWords advertisers because their ads go everywhere. Not only will they find themselves placed in Google's search which gets gazillions of hits per day, at the start without working as much for SEO and waiting so much.
Their ads can reach any website that deals with anything similar from what they're trying to sell. Congratulations , you must realize they could never pull of such great advertising by themselves. Knowning that brings us to the matter that makes Google's AdSense a publisher's best friend.
Referring from the fact how the ads are contextual, which they somehow related to the keywords you handle on your page. Because people or on your site, which deals with a certain topic, you may have learned they're interested in that topic.
But, hey, wait a minute, Google knows some companies which want to sell your visitors something related to their topic. Google wants your visitors, you desire Google's advertisers and the visitors just want to buy stuff. And that is the essence of what makes AdSense a whole lot for everybody.
This is certainly the most profitable hook-up deal you're ever going to see anywhere on the Internet.
So that you have to appreciate Google for realizing a killer deal. You must appreciate how well thought out, yet simple this scheme really is. Sure, in practice it has a few quirks but those are minor and, approximately this point everyone is apparently enjoying Google's AdSense.
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